What is moose knuckles?

Moose Knuckles is a Canadian company known for producing luxury outerwear, particularly noted for its high-quality, stylish, and durable winter jackets and parkas. It was founded in 2007 by Will Poho and Mark Peros. The brand is recognized for combining functionality with fashion-forward designs, appealing to consumers looking for performance outerwear that doesn't compromise on style.

Some key points about Moose Knuckles include:

1. Quality and Craftsmanship: The brand prides itself on using high-quality materials and skilled craftsmanship to produce garments that are built to withstand harsh winter conditions. Many of their products are made in Canada, emphasizing the importance of supporting local manufacturing and expertise.

2. Design and Style: Moose Knuckles is known for its distinctive, edgy designs that often feature bold logos, unique silhouettes, and luxurious fur trims. The brand aims to create outerwear that stands out from traditional winter wear, appealing to a fashionable and trend-conscious audience.

3. Product Range: While the company is most famous for its parkas and winter jackets, Moose Knuckles also offers a range of other products, including lighter jackets, vests, apparel, and accessories such as hats and scarves.

4. Environmental and Ethical Practices: Like many contemporary fashion brands, Moose Knuckles has been working to improve its sustainability practices. This includes efforts to source materials responsibly and ensure ethical manufacturing processes.

5. Global Presence: Although Moose Knuckles originated in Canada, it has expanded its market globally and is available in many countries worldwide. The brand maintains a strong presence in luxury fashion outlets and has also embraced e-commerce to reach a wider consumer base.

Moose Knuckles strikes a balance between functionality and high fashion, making it a popular choice among those looking for premium outerwear that performs well in cold weather while also making a style statement.